I am a Research Scientist in the AI & Economics lab at Spotify. My research interests are primarily in econometrics and machine learning, with a particular focus on causal inference and data-driven decision-making in technology-mediated systems. I am also interested in the use of digital technologies and AI to answer policy questions, as well as policy questions emerging from the use of digital technologies and AI to answer business and policy questions.

At Spotify, I work on how to make experimentation, evaluation, and personalization of recommender systems more efficient and effective. Methodologically, my work draws on contextual bandits, off-policy evaluation, and experimental design, integrated with AI. The methods have been deployed on the Spotify Homepage and Experimentation Platform, affecting hundreds of millions of users and helping internal stakeholders make better product decisions.

I received my PhD from ETH Zurich in 2024, advised by Stefan Feuerriegel and Florian von Wangenheim. My doctoral research focused on causal inference and machine learning methods with applications in digitalization. During my doctorate, I visited the Operations, Information, and Technology group at Stanford GSB, hosted by Jann Spiess, and interned as a Research Scientist at Booking.com. I also contribute to the nonprofit Algorithm Audit.

I hold master's and bachelor's degrees in Statistics and Business & Economics from Lund University, Sweden. Before my PhD, I worked in marketing science at GfK (acquired by NielsenIQ) and in performance marketing at Precis Digital.